When we began working with a small church in Richardson, Texas we knew we wanted them to be true to their core messaging. Like any cause-based organization, a church is made of people who care passionately about what they are doing.
One of the key advantages Arapaho United Methodist Church has is that they are on the corner of a busy intersection so we have spent a number of months looking for effective messages to put on the sign. We have had a few that got a lot of response but none more than this simple message: "Tweet others as you want to be tweeted."
You can read into that however you like in the political climate we currently find ourselves in but we are proud to play a role in helping a small community of faith make a large impact with a simple message. Their Facebook post of the sign is now approaching 70,000 views.